August 21st’s Seattle’s Mktg Analytics Group – CRM 3.0 The Evolution of CRM…Again w/ Electronic Arts

Join us August 21st to hear Glenn White, Director of Marketing Infrastructure at EA, discuss: CRM 3.0 The Evolution of CRM…Again.

Abstract:
We’ve been told for decades that 1:1 marketing is the future, that it’s what all brands need in order to best service their customers, and that it’s a technology problem. When technology catches up, we’ll be able to do amazing marketing for our customers. But is that really true?

What does good CRM really look like today? Let’s explore some of the history and myths about CRM over the last thirty years, examine the journey through a martech lens, and see what tomorrow looks like.

You can view Glenn White’s LinkedIn Profile here: http://bit.ly/2uQM1ls

Seattle 2018 RSVP Button

 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

Blog at WordPress.com.

Up ↑

%d bloggers like this: