Join us on January 15th for the Seattle Marketing Analytics Group’s Event – “Data Science Demystified, a Path From Digital Analytics” w/ Ian Thomas of the Digital Analytics Association

eSage Group's Marketing Analytics Group presents Ian Thomas, Director at the Digital Analytics Association, to discuss "Data Science Demystified: A Path From Digital Analytics." These days, it seems that everybody wants to be a Data Scientist. But what exactly is Data Science, and how does it differ from Digital Analytics? In this presentation, Ian Thomas... Continue Reading →

January 17th’s Los Angeles Marketing Analytics Group Event – Retention Analytics in a Shrinking Industry w/ Xander Phoenix of AT&T

eSage Group’s L.A. Marketing Analytics Group Presents Xander Phoneix, Associate Director of Customer Retention Marketing Analytics with AT&T Join us as Xander provides an intriguing presentation that discusses how analytics are used at AT&T – from segmentation to ultimately saving customers while combating an industry that is shrinking and competition that is narrowing. Xander will... Continue Reading →

November 27th’s Seattle Marketing Analytics Group Event – Scientific Experimentation in Marketing to Gain Competitive Advantage w/ Carlos Avello of eBay

eSage Group's Marketing Analytics Group presents, Carlos Avello, Director of Paid Internet Marketing Analytics at eBay Inc, to discuss "Scientific Experimentation in Marketing to Gain Competitive Advantage." Join us as Carlos discusses various methodologies around experimentation in the opportunity mining space. With a goal of finding profitability where others cannot, eBay uses experimentation and testing... Continue Reading →

Join us at November 6th’s Los Angeles Marketing Analytics Group Event – How Data Science is Driving Customer Satisfaction w/ Sujay Kar of FabFitFun

eSage Group’s L.A. Marketing Analytics Group Presents Sujay Kar, Head of BI & Analytics with FabFitFun, speaking on "How Data Science is Driving Customer Satisfaction." His presentation will focus on: The Smart Phone Changes Everything Trusted Friends are the Most Influential Fashion’s Rendezvous with Personalization Membership Looking to the future Sujay oversees BI and Analytics... Continue Reading →

Join us at October 16th’s Seattle Marketing Analytics Group event – Marketing Attribution using the Customer Journey w/ Chen Zhao of Tableau

eSage Group's Seattle Marketing Analytics Group presents, Chen Zhao, Director of Marketing Analytics and Insights with Tableau, speaking about Marketing Attribution using the Customer Journey. Join us on October 16th to hear Chen Zhao as she discusses how her team is transforming marketing attribution with Tableau. Abstract: The marketing analytics team at Tableau is working... Continue Reading →

October 2nd’s Los Angeles Marketing Analytics Group event – The Big Picture: Digital Trends in Culture w/ Greta Shafrazian of Warner Bros

eSage Group’s L.A. Marketing Analytics Group Presents Greta Shafrazian, Director Digital Research with Warner Bros, speaking on The Big Picture: Digital Trends in Culture. Please join us as Greta Shafrazian, Director of Digital Research at Warner Bros. & UCLA Instructor of Digital Analytics, gives a visceral and future-leaning presentation on some key macro level digital... Continue Reading →

All Your Data Working Together: Actionable Insights in Real-Time w/ Machinima Digital Networks

“All Your Data Working Together: Actionable Insights” A 360 Degree Perspective of Datorama: from Client to Vendor to Consultant Presenting: Jeff Bertman, Chief Data Engineer and Director of Data Engineering at Machinima Digital Networks, Jack Cochran, Southwest Regional Sales Engineer at Datorama, and Margot Purcell, Client Success Partner at eSage Group. For our September event,... Continue Reading →

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