“All Your Data Working Together: Actionable Insights in Real-Time” A 360 Degree Perspective of Datorama: from Client to Vendor to Consultant Presenting: Jeff Bertman, Chief Data Engineer and Director of Data Engineering at Warner Bros Machinima Digital Networks, Larry Nelson, Enterprise Account Sales at Datorama, and Margot Purcell, Client Success Partner at eSage Group For... Continue Reading →
Curious about Customer Data Platforms (CDPs) and how they differ from Enterprise Data Warehouses (EDWs) and Digital Marketing Platforms (DMPs)? Come spend an hour with eSage Group’s own Principal Architect, J’son Cannelos, and we’ll discuss why CDPs are a growing presence in the digital marketing arena. Even better, you can ask all the burning questions... Continue Reading →
Join us August 21st to hear Glenn White, Director of Marketing Infrastructure at EA, discuss: CRM 3.0 The Evolution of CRM...Again. Abstract: We’ve been told for decades that 1:1 marketing is the future, that it’s what all brands need in order to best service their customers, and that it’s a technology problem. When technology catches... Continue Reading →
Blockchain is a hot topic these days! What is it? What does it mean for marketing and analytics? Come to this month's LA Marketing Analytics Group Meetup to hear Miguel Morales & Sam Kim, Co-Founders of Kr8os, give a crash course in Blockchain and then discuss its use in Open Attribution Modeling and Programmatic Affiliate Marketing.... Continue Reading →
On March 10th, eSage Group held its first Executive Evening Out at the exclusive Rainier Club in Downtown Seattle. The event was sponsored by Microsoft Advanced Analytics.
It was quite a year for both the LA and Seattle Marketing Analytic MeetUps! We had terrific speakers share on current topics! In LA, we had Nevious Osborne of Beats by Dre talking effective dashboards, Peter Taylor of Belkin talking IoT analytics and Punnoose Isaac of Edmunds.com talking on how to build an analytics infrastructure, just... Continue Reading →
Last night at Cross Campus in Santa Monica, CA the Internet of Things Learning Lounge program played to a sold out venue.
Well it’s the week after our third “First Tuesday Monthly LA Marketing Analytics Group” speaker discussion in beautiful Santa Monica, CA where eSage Group together with the American Marketing Association Los Angeles brought us an event brimming with hopeful marketers, ready to take on the challenge of a fresh new year. The subject was Story Telling... Continue Reading →
This past Tuesday we had the honor of hearing Jason Gowans speak at the eSage Group hosted Marketing Analytics Meetup in Seattle. Jason is the Principle Architect at Nordstrom Data Labs and he spoke about ‘How Nordstrom Utilizes Human Intelligence to Blend Brick-and-mortar with Online Commerce’. It was fascinating to learn a sampling of some... Continue Reading →