The Future of Enterprise Analytics

Over the last couple weeks since the 2016 Hadoop Summit in San Jose, eSage Group has been discussing the future of big data and enterprise analytics.  Quick note – Data is data and data is produced by everything, thus big data is really no longer an important term. eSage Group is specifically focused on the... Continue Reading →

What is the Internet of Things? Why should marketers care? RSVP Now to find out!

Please join us in this lively evening event sponsored and organized by eSage Group with co-sponsors Pointmarc and Cloudera. Hear a panel of industry experts from the areas of Wearables, Home Security/Automation, and Automotive: Jon Francis, Senior Data Scientist, Nike Brandon Bunker, Senior Director of Analytics, Vivint Justin Graham, Director of Product Management, INRIX Kristina Kerr... Continue Reading →

Repost: Breaking Down the Silos

I am reposting this because I have heard during several discussion over the past few days, how organizational silos are difficult to break down - harder than integrating the data.  Thoughts? Harvard Business Review recently published the article "Advertising Analytics 2.0" in which it discusses the unprecedented amount of data available to help marketers manage... Continue Reading →

Insights into Big Data and Marketing

Recently, I came across an article by Michael Brenner, VP of Marketing and Content Strategy for SAP and Forbes contributing author. He highlights that to derive value from Big Data, make sure that you start with a set up well thought out questions. He also refers to some tips that eSage Group's own Dean Bedard... Continue Reading →

Got Data? Big Data Panel in LA a success!

I can't believe it has been two weeks since the AMA Los Angeles and eSage Group sponsored Big Data panel in LA. It was a full house at BlankSpaces in Downtown LA. The 3 panelists where Raj Babu from Universal Music Group, Christopher Bridges from ValueClick, and Brian Kao from AEG. eSage Group's Duane Bedard... Continue Reading →

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